Trevor Silmser
Raised in the worlds of underground music, skateboarding, and the culture that surrounds them, Trevor Silmser was a young music obsessive that starting putting on shows in junior high and was touring and recording throughout his late teens/early 20’s. He got his professional start in the music business at famed PR/MMGT firm, Nasty Little Man, where he was able to work with legendary artists on the company's roster (Radiohead, Foo Fighters, Beastie Boys, Rancid, Aphex Twin and others) thanks to Steve Martin, the company’s owner. The NLM office was located across the street from the WTC and after 9/11, with no office to go to, his friends and VICE founders kindly offered him a desk at their Brooklyn office. A new era began.
Soaking up everything that was happening at Vice and in NYC at the time, he began managing artists, booking events and brokering deals with labels like Island Def Jam, Republic, Universal, Rick Rubin’s American Recordings and securing television appearances for artists on Saturday Night Live, Conan O’Brien, MTV and Top of The Pops, as well as festival appearances at Reading/Leeds, Warped Tour, Lallapalooza, Coachella etc. He also opened a music venue for emerging artists called The Studio at Webster Hall with NYC nightlife legend and Webster owner, Lon Ballinger. That experience with artists and industry was a perfect segue into running VICE’s new music vertical Noisey, which he ran for a decade as the global GM. Trevor oversaw VICE’s music initiatives and helped further establish the company as a leader in music discovery and a place where artists could flourish. The endeavor proved to be lucrative for the brand as Silmser helped secure partnerships with fortune 500 companies like Budweiser/ABI, Pepsi, Apple, Dell, Garnier, Hennessy, Toyota, Microsoft, The Gap and more. In addition, he ran all aspects of a multi-year YouTube partnership and produced content that led to an industry-leading channel, amassing 4M subscribers and over 1 billion video views.
His deep understanding of music and pop culture guides artists and companies in realizing their vision while bringing it to life. The years put into honing his craft in the music and entertainment space have resulted in a best-in-class approach to content creation, brand building, artist development, creative direction, talent management, experiential, production and an overall understanding of how to get things done.
Trevor works at Warner Music Group and is based in Los Angeles, CA with his wife and two kids.